Business News: Cartier Launches 8-Year Warranty for Watches

With "Cartier Care".

Cartier has just announced Cartier Care, an online platform to enhance its client service, most notably with the debut of an extended, eight-year warranty for all watches.

Cartier Care was rolled out quietly last year on a small scale when it was offered only to buyers of the new Santos de Cartier wristwatch, but is now offered to all clients.

The programme includes a complimentary battery swap that replaces existing batteries with a new generation of extended-life batteries, as well as services like bracelet sizing, all of which can be arranged online.

Additionally, Cartier is working on growing the range of services to include personalisation of various items, ranging from engraving on watch case backs to the embossing of initials on jewel boxes.

But most significant is the extended warranty, which started on November 12, 2019. In order to received an extended warranty, watch owners have to register on the Cartier Care website.

All watches that are still under the original warranty of two years are eligible for a warranty of up to eight years in total. Specifically, it means the warranty extension is an additional six years, on top of the original two.

To register and find out more, visit Cartier Care.


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