The flagship launch for Rolex at Baselworld 2012 is the Daytona Cosmograph “Rainbow” (ref. 116598 RBOW). That’s because bezel is set with baguette-cut sapphires forming a rainbow pattern.

Interestingly the chronograph sub-dials are made with a proprietary Rolex 18k gold alloy called Gold Crystals which resembles meteorite. This is also available in white gold, for a more discreet look. The retail price is US$89,100 and availability is limited due to the difficulty of matching the coloured gemstones..

And then there’s the Day Date 36 mm in Everose with chocolate dial, diamonds and rubies for indices (ref. 118235).

The 41 mm Day Date II is available with baguette set diamond bezel, along with diamonds and ruby markers (ref. 218398).

Ladies can get something similar with the Lady Datejust in 31 mm (ref. 178288) or 26 mm (ref. 179178) cases in yellow gold.

Lastly the 36 mm Datejust is available in Everose with Zebra dial in diamonds and black lacquer (ref. 116285).