Panerai Introduces Entry-Level Radiomir Logo with In-House Movements

The PAM 753 and PAM 754 with P.6000.

Having come off a decade when it was one of the hottest brands in the world, Panerai has now returned to the trenches with simpler, more affordable watches, led by a recently installed chief executive. That direction is exemplified by its two latest launches, which package Panerai’s signature style with an in-house movement and accessible price.

Positioned as the most affordable watches in the line-up – explaining the Panerai “OP” logo at six o’clock – the Radiomir Logo (PAM 753) and Radiomir Black Seal Logo (PAM 754) are both equipped with Panerai’s own cal. P.6000. The equivalent models in past catalogues were powered by a Unitas-based calibre, the OP XI. In contrast, the P.6000 is in-house, and though also loosely derived from the same Unitas, has upgraded functionality and construction, most notably with a longer, 72-hour power reserve.

Both are priced around €4000, or below US$5000, not much more than the earlier generations of the same model that had Unitas movements.

The Radiomir Logo 3 Days Acciaio (PAM00753) is steel, 45mm in diameter and rated to 100m. It’s hand-wound with a solid, screw-down back.

Panerai Radiomir Logo PAM 753 2

Panerai Radiomir Logo PAM 753 1

The Radiomir Black Seal Logo 3 Days Acciaio (PAM00754) is differentiated with the addition of a subsidiary seconds at nine o’clock, but is otherwise identical in size, specs and movement.

Panerai Radiomir Black Seal Logo PAM 754 2

Panerai Radiomir Black Seal Logo PAM 754 1

Price and availability 

The Radiomir Logo 3 Days (PAM00753) is priced at €3900, or S$5,700.

And the Radiomir Black Seal 3 Days (PAM00754) is €4200, S$6,200. Both will be available in Panerai boutiques and retailers starting August 2018.


Back to top.

You may also enjoy these.

Tudor Introduces the Black Bay 36

Smaller and more affordable, the Heritage Black Bay 36 is the new entry-level watch is Tudor's line-up of sports watches.

New Panerai Luminor 1950 3 Days PAM00422

Tudor Introduces the Heritage Black Bay Black (with Prices)