Europa Star just published an interesting article covering Tissot’s new logistics centre in Le Locle. Tissot is likely the biggest brand by output in Switzerland, with a production of over three million watches last year and more than four million in 2011. The new high tech warehouse can accommodate five to six million watches per year.

Machines and production on an enormous scale is one of the little discussed secrets of the Swiss watch industry so this article is an unusual peek at the reality at most of the big brands.

– SJX